Age OK launched >>

Gaining credibility as an 'age-friendly' organisation

Age OK is a 'stamp of excellence' that will be available for use on products and publicity material, to signify that products, services and organisations have been approved as 'age-friendly'.

Latest Seminars

17 February 2009	Segmenting and marketing to the 50+ consumer
21 October 2008	Products and the older consumer
27 May 2008	Telephone and internet contact with older customers

About engage

engage is a unique business network focusing on consumers aged 50+.

Find out more about engage >>

Download our brochure >>

Right now in the UK, the over-50s represent 80 per cent of the country's wealth - equivalent to almost £280 billion. And this is a market that's growing.

Partners network >>

The partners network allows member organisations with complementary skills and expertise to work together at preferential rates to build mutually rewarding business relationships.

Segmenting and marketing to the 50+ consumer >>

Segmenting and marketing to the 50 plus consumer

Hosted by Microsoft, this seminar explores segmenting and marketing to one of the fastest-growing consumer groups.

Knowledge & insights >>

engage strives to be the main facilitator of market intelligence about the older consumer, giving organisations access to an ongoing and comprehensive market research programme.